"you Have To Give In Order To Receive"
By Wayne Perkins, Thu Dec 8th
Have you ever heard the expression, " the quickest way to reachyour goals is to help others reach their goals?"
I remember this expression and use it as my Internet product-marketing plan. It has paid off with 3 best selling books for mein the past year. It has also allowed me to build a businesspresenting teleseminars on and on e-book marketing.
How does it work in Internet product selling? Let me explain.
Websites generally have three characteristics that help themconsistently remain in the top search engine standings:
1. The most popular website must add and change its contentoften. Change and add information daily.
2. The popular website must offer an e-zine or newsletter. Thetop websites offer newsletters and e-zines that are deliveredvia e-mail every day.
3. The highly visited website will usually have its ownbookstore with an affiliation or association with Amazon.com oranother affiliate program to allow visitors a method ofpurchasing books and products that complement the information onthe website.
Top websites spend a great deal of time and money to remain atthe top of the heap. Everyone wants to be there, but only a fewcan hold down those top positions.
Understanding these three characteristics have enabled me toachieve my goals by helping websites achieve their goals.
Step One: Search for the Big Guys on the Internet
I have two areas of expertise. I am a hypnotist who writes booksand e-books on how to achieve success through hypnosis. I amalso an E- book Marketing Consultant and write books on how towrite and sell e- books.
In order to find top websites that may be interested inhypnosis, I search on broader topics like "health" and "mentalhealth." For my books on E-book marketing I search on topicslike "Internet marketing" and "E-commerce."
Even though there are hundreds of search engines and thousandsof directories, I begin with searching on Yahoo. Yahoo is adirectory that is difficult to get into and even more difficultto maintain a high ranking.
>From my own experience once I made the top of the heap inYahoo, under "hypnotism" my web traffic more than doubled andstayed that way over the past three years.
Therefore, I conclude that the websites that arise to the top ofYahoo will be much more highly visited than through other searchengines and directories.
Step Two: Help the Webmaster Offer More Content
Once I search under the two major categories that fit my topic,I send e-mail to the webmasters at those sites sending along myarticle or sample chapter.
I tell the webmasters I would appreciate them posting my articleto their readers in return for a short bi-line or description onwhat I do and a link over to Amazon.com, Barnes & Noble.com,Infopost or my own website in return for the favor.
Sample e-mail article submission request Template:
Dear Webmaster,
Enclosed is the following article I wrote and would like you topublish and use as a resource on your website.
I only ask that you include the following author's by-linelisted at the end of the article complete with the hyperlink.
Title:
Additional
Resources
"you Have To Give In Order To Receive"
By Wayne Perkins, Thu Dec 8th
Have you ever heard the expression, " the quickest way to reachyour goals is to help others reach their goals?"I remember this expression and use it as my Internet product-marketing plan. Read more...
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Additional
Resources
What Is Hypnosis?
By Adam Eason, Fri Dec 9th
Before anyone experiences hypnosis and starts using it to makewonderful, beneficial changes in their life, this article isdesigned to perhaps to answer a few questions you may have andalso to Read more...
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